About Us

90 Minutes or More is not just a community, we are a culture.

Revolutionizing Football Culture in North America

Breaking stories, in-depth analysis, media magic — 90 Minutes or More brings football to life.

At 90 Minutes or More Media, we passionately celebrate football culture by delivering engaging content, insightful coverage, and promotional opportunities, fostering connections within the vibrant football community for fans and professionals alike.

90 Minutes or More is more than just a media brand; it's a movement aimed at revolutionizing football culture in North America. Through strategic partnerships, engaging content, and data-driven marketing, we are poised to become a dominant force in the industry. With a proven track record of digital growth and a deep understanding of football culture, we offer businesses a unique opportunity to elevate their brand and reach a passionate, engaged audience.

Founded in 2023 by CEO Jahvel Adriano, our goal is to become the go-to platform for football culture, media engagement, and brand partnerships, integrating digital media with real-world football experiences.

We achieve this by offering high-quality content creation, branding consultancy, sponsorship opportunities, and community-driven campaigns. With the rise of football in North America, particularly with the expansion of MLS, the upcoming 2026 FIFA World Cup, and increasing grassroots engagement, 90 Minutes or More is strategically positioned to capitalize on this growing market.

90 Minutes or More is a forward-thinking football (soccer) media and marketing brand that blends engaging content, strategic branding, and community-driven initiatives to elevate the football experience for fans and businesses alike. Our goal is to become the go-to platform for football culture, media engagement, and brand partnerships, integrating digital media with real-world football experiences.